> For the complete documentation index, see [llms.txt](https://docs.omnichat.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.omnichat.ai/en/release-note/mar-27-2024.md).

# Mar 27, 2024

Hello, dear Omnichat users!

Here are the latest feature updates:

1. **Abandoned Cart Remarketing 2.0 (Beta)** is now live, with added features for Abandoned cart **campaign reactivation** and **interface redesign**.
2. **WhatsApp Chat-to-order updates:**
   1. New Order management features: new filters, new searching options, bulk order export availability, new data points on the order list and order details page.
   2. Now Sales Staff Can View Customers’ WhatsApp Catalog Purchased Items
3. **Mass messaging** is now available for **OMO sales staff** on Conversation 2.0 (Beta)
4. **Introducing Insider Integration:** Now you can integrate the Omnichat data into Insider and utilize the data for different sales and marketing activities
5. **LINE NotiPress settings page and Data dashboard are now available**: You can now customize your LINE notification messages and also see the notification data
6. **Other feature improvements**

## Abandoned Cart Remarketing 2.0 (Beta) with new “Campaign reactivation” feature

🙌🏻 **Tier**: Advanced marketing plan, Social CDP plan

{% hint style="info" %}
**Note:** The old version of the “Abandoned Cart Remarketing” page will be removed on April 24th.
{% endhint %}

The Abandoned Cart Remarketing page has been completely redesigned, and the feature has been upgraded to version 2.0 (Beta).

In addition to visual adjustments, now you can preview the remarketing messages and also we have introduced a new functionality called "campaign reactivation", helping you increase the delivery rate of reminder messages!

### **Abandoned Cart Remarketing 2.0 (Beta): Overview Page**

1. **Remarketing Platform**: Choose the channel you want to send your remarketing messages through. The remarketing campaign can be active on only one channel at a time. If one campaign is activated, the system will automatically deactivate the others.
2. **Binding Pop-up Message**: This section has been renamed from the old "Set Optin Plugin" to "Binding Pop-up Message". These messages encourage customers to complete "Social channel binding" to increase the delivery volume of abandoned cart remarketing messages. You can click the edit button on the top right corner to customize the content and display the frequency of these messages.
3. **Abandoned Cart Remarketing Message**: This section shows the statistics for the effectiveness of all remarketing messages enabled during a specific period. Including message count, click count, click-through rate, orders, revenue, and conversion rate. This section helps you evaluate the overall effectiveness of this marketing method.
4. **Performance Analysis**: You can select a specific timeframe in the top right corner to view the performance data for different periods. This set of data helps you observe the changes in the effectiveness of your remarketing campaigns on a daily, weekly, or monthly basis due to various factors such as message content settings, reminder conditions, and product promotion strategies.

<figure><img src="https://2848678129-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F3u2I1osIy6mEi07X1z46%2Fuploads%2Fwyra5KAAeCUrPW5tgXRM%2FTutorial%201.png?alt=media&amp;token=6fd4e13e-2548-457e-a6a2-12aedf1cf069" alt=""><figcaption></figcaption></figure>

### **Abandoned Cart Remarketing 2.0 (Beta): Binding Pop-up Message**

This page is a revamped interface iteration of the previous "Set Optin Plugin" version for the abandoned carts.

Abandoned cart remarketing messages can only be sent to customers who have completed the "social channel binding." The higher the binding rate, the higher the volume of remarketing messages sent, leading to increased conversion and revenue.

Hence, binding pop-up Messages are designed to encourage customers to complete their social channel binding after adding items to their shopping cart. So if a customer leaves some items in their shopping cart without completing the purchase, and they have not yet completed their social channel binding, a binding reminder pop-up message can be shown to them. Once a customer completes their social channel binding, they won’t see the binding pop-up messages anymore.

On this page, you can set up the following:

* **Content Settings**: Customize the text of the popup message.
* **Trigger Settings**: Daily trigger limit, and the minimum number of times the customer has to add items to their cart for the pop-up messages to trigger.
* **Success Binding Confirmation Message:** Customers will receive this message through the binding channel after completing the social channel binding. If you are rewarding your customers with discounts upon binding, you can inform them about how they can claim the discount in this message.

<figure><img src="https://2848678129-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F3u2I1osIy6mEi07X1z46%2Fuploads%2F5j1xFUk6HD6dzFt69fdU%2FTutorial%202.png?alt=media&amp;token=e9c11c2b-d2f8-4986-8ffa-f539d3054dae" alt=""><figcaption></figcaption></figure>

### **Abandoned Cart Remarketing 2.0 (Beta) new features: Campaign Reactivation and Message Preview**

This section represents the most significant upgrade, detailed below:

* **Message Settings**: Now you can preview the abandoned cart remarketing messages, and across all channels (FB, LINE, WhatsApp), reminders’ delivery can now be scheduled for specific dates and times down to the minute.
* **Reactivation Period**: Now you can set a reactivation time for the reminder messages. Once the last remarketing message has been sent, the system will wait for the reactivation period that you have set, then if a customer adds new items to their shopping cart again, the abandoned cart remarketing message will be triggered from the beginning.
* **Do Not Disturb Time:** During the “do not disturb time” that you have set, no abandoned cart remarketing messages will be sent to your customers and they will be postponed to the end of the do not disturb period.

<figure><img src="https://2848678129-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F3u2I1osIy6mEi07X1z46%2Fuploads%2Fccw4EqgBTEUMqCrme6gy%2FTutorial%203.png?alt=media&amp;token=b3d3bd9e-7399-45e7-8964-b6dcc22b2698" alt=""><figcaption></figcaption></figure>

#### **Reactivation Period**

In the previous version of Abandoned cart remarketing, once a round of remarketing messages had been sent and a customer still had not completed the purchase, even if they continued to add new items to their cart, reminder messages would not be sent until after the customer completed the checkout and the next product addition to the cart occurred without completion.

However, now you can set your own "reactivation period". The reactivation period begins counting from the time when the last abandoned cart remarketing message has been sent. then the system will wait for the number of days you have set as the reactivation period, if the customer still has not completed the purchase but continues to add items to their cart, the reminder messages will be sent again.

This only restarts the remarketing messages but does not affect the items in the existing shopping cart and the "Shopping Cart" information in ongoing conversations (We will not remove the old cart items which is shown in the right side panel(customer information) on the conversation page.)

<figure><img src="https://2848678129-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F3u2I1osIy6mEi07X1z46%2Fuploads%2FusrMYhaET19gZmfdn4CF%2FTutorial%204.png?alt=media&amp;token=8643a0b4-a531-4dce-8eaf-e58726061099" alt=""><figcaption></figcaption></figure>

## WhatsApp Chat To Order: New Order management features

🙌🏻 **Tier:** Requires WhatsApp Commerce add-on

### **Chat-to-Order Order Management Overview**

1. **New search option:** you can search by order creator name or staff ID.
2. **New filtering conditions:** last update time, payment time, and the store associated with the order

   Note: Store = Store of order creator = Store bound to customer ≠ Pickup Store
3. **Sales Staff can export the orders in bulk**
4. **New Columns added to the Order List:** Channel, Payment Time, Last Update Time, Order Placed time, Staff ID, Store name, Store ID
   * Last Update Time: it will be updated whenever there is any modification to the order, including: editing the order information, adding remarks, changing the order status, customers completing their payments, etc
5. **The following data points support ascending and descending sorting:** Payment time, last update time, creation time, order amount, order status

<figure><img src="https://2848678129-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F3u2I1osIy6mEi07X1z46%2Fuploads%2FG2bgPCkVDAzwpyoJ7oNq%2FTutorial%205.png?alt=media&amp;token=3f43a484-d4db-4055-b90e-d68eaffca441" alt=""><figcaption></figcaption></figure>

### Chat-to-order new data fields of the Order details page

New data fields: Channel, Payment Time, Last Update Time, Creator (staff name), Staff ID, Store name, Store ID

<figure><img src="https://2848678129-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F3u2I1osIy6mEi07X1z46%2Fuploads%2FDVVY0zi1zbAc2fnlQdCK%2FTutorial%206.png?alt=media&amp;token=799c0ed4-48e7-40d5-90f7-cb939f2f72b3" alt=""><figcaption></figcaption></figure>

### Now Sales Staff Can View Customers’ WhatsApp Catalog Purchased Items

* Available on both the web version (Conversation 2.0 (Beta)) and the mobile App.
* In the new Conversation interface and also on the App, sales staff can click on product cards to view the details of items purchased by customers from the WhatsApp Catalog.
* Product prices include original and discounted prices (optional). If the product information includes a discounted price, both prices will be displayed. If only the original price is available, only that price will be displayed.
* Product prices will only show the unit price, with the total amount is displayed in the bottom right corner

<figure><img src="https://2848678129-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F3u2I1osIy6mEi07X1z46%2Fuploads%2F8fFnWTgbNca62NUUKzMa%2FTutorial%207.png?alt=media&amp;token=935c37a9-a4fd-464c-ae21-c8ff1b6ef276" alt=""><figcaption></figcaption></figure>

## **Mass messaging** is now available **for OMO sales staff** on Conversation 2.0 (Beta)

🙌🏻**Tier: OMO Plan**

* Staff can directly select bound customers on the web version of Conversation 2.0 (Beta) for mass messaging.
* Cross-channel Mass messaging is not available (WhatsApp/LINE); it can only be done on a single channel.
* Currently, customer lists cannot be filtered based on conversation status (pending, in progress, closed).

<figure><img src="https://2848678129-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F3u2I1osIy6mEi07X1z46%2Fuploads%2FXwfrBSFXhv4AsIKBmbPZ%2FTutorial%208.png?alt=media&amp;token=55a2ed3e-c37e-4444-ae9a-ffbd80e0bda4" alt=""><figcaption></figcaption></figure>

## Open API: Introducing Insider Integration

🙌🏻 **Tier:** Requires adding the Insider integration feature

The integration of Omnichat with Insider primarily supports sharing the data collected by Omnichat with Insider.

Through the Insider integration Message API, Omnichat can be directed by Insider to send remarketing messages. Also, all updates in the sent messages’ status will be returned to Insider via Webhook.

Upon integration, the following functionalities will be available:

* Updates in LINE contact tags or custom attribute data will be sent to the Insider
* When LINE contacts subscribe or cancel their subscription, updates will be sent to Insider
* Updates in the status after sending Direct Message API will be sent to Insider
* Providing LINE UID information to Insider via chatbot button (Coming soon)

<figure><img src="https://2848678129-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F3u2I1osIy6mEi07X1z46%2Fuploads%2Fsr74PMx2L9n84H8LJ4nP%2FTutorial%209.png?alt=media&amp;token=c0ab9504-b07e-475f-8c36-8df8107c2532" alt=""><figcaption></figcaption></figure>

## **LINE NotiPress: Priority LINE Push Messages and Enhanced Customer Phone Number collection**

🙌🏻 **Tier:** Requires Open API - Notification API activation. Please contact our sales or customer support teams.

Omnichat integrates LINE notification messages, introducing the "LINE NotifPress" feature supporting instant customer notifications via LINE push, LINE notification messages, and SMS when orders are placed, shipped, or delivered. LINE NotiPress feature helps increase LINE friends, save message costs, and integrate customer cross-channel data.

For more information on LINE NotiPress, you can contact our sales or customer support team.

This update includes:

* Settings page release
* Sending LINE push messages
* New method for collecting LINE friend’s phone numbers

### **LINE NotiPress Overview**

On the overview page, you can:

1. **Add New Notifications**: Click "+ New Notification" in the upper right corner to go to the notification settings page.
2. **Export Records**: Export notification sending records, including all records of LINE push, LINE notification messages, and SMS, including contact information, sending and delivery status, and other information.
3. **Overview of Notification Data**: Presents sending and delivery data statistics for notifications sent through different methods, and will also include statistics for "new friends added" in the future.

<figure><img src="https://2848678129-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F3u2I1osIy6mEi07X1z46%2Fuploads%2FVBp1LixZX9Qh8cB0uZFl%2FTutorial%2010.png?alt=media&amp;token=9c4dc291-4f01-439c-a226-1665965b4581" alt=""><figcaption></figcaption></figure>

### LINE NotiPress Settings Page

On the notification settings page, you can set up:

* Name
* Applied to (Scenario): Currently, there are notifications available for purchase completion, shipment, and delivery (home delivery, pickup)
* Notification Methods:
  * **LINE Push Messages**: When notifying by phone number, if only one unique LINE contact is found in the customer data, LINE push notifications will be prioritized.
  * **LINE Notification Messages**: Sends notification messages via LINE API using phone numbers, which can be sent to both LINE friends and non-LINE friends. **If the recipient successfully receives a LINE notification message and is an existing LINE friend of the official account, Omnichat will immediately save the phone number of this contact in the customer data.**
  * **SMS**: If notification messages cannot be sent successfully after a certain period of time, they will be forwarded as SMS. The waiting time for forwarding SMS messages is between 5 minutes and 1440 minutes (24 hours).

<figure><img src="https://2848678129-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F3u2I1osIy6mEi07X1z46%2Fuploads%2FGsxSLIxpUCkBuca7b0uT%2FTutorial%2011.png?alt=media&amp;token=45ac8811-7a9a-4d0f-9a4e-922d5207d329" alt=""><figcaption></figcaption></figure>

## Other Improvements

1. **Customer Journeys:** Now inside the journey setting you can see the journey triggering quota (in the top right corner)
2. **Mobile App shortcuts:** We have added 2 new tabs **“Tags”** and **“Notes”** on our conversation information dropdown list so you can access customer tags and notes with only one click

<figure><img src="https://2848678129-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F3u2I1osIy6mEi07X1z46%2Fuploads%2F3YDTqT7w3TEKhTmD452k%2FTutorial%2012.png?alt=media&amp;token=49563951-899f-45a2-a70c-1ce1dbb23d9f" alt=""><figcaption></figcaption></figure>