> For the complete documentation index, see [llms.txt](https://docs.omnichat.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.omnichat.ai/en/features/marketing/auto-reply-2.0.md).

# Auto Reply 2.0

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**Previous Feature Name:** Keyword Auto Reply
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This guide details everything you need to know about Auto Reply 2.0. Please note that support for the older version of Auto Reply will end on August 7th, 2024.
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## Introduction

In this section, we will explore a feature that seamlessly guides contacts through the next best action, eliminating the need for repetitive responses. Introducing Auto Reply, a feature that leverages keywords in incoming messages to trigger customized, pre-defined responses.

Here is how Auto Reply empowers your customer experience:

* **Reduce response time:** Instantly guide customers to the information they need, saving you valuable time and resources.
* **Personalized Interactions:** Deliver relevant content tailored to specific inquiries, increasing customer satisfaction.
* **Streamline Workflows:** Automate repetitive tasks and ensure consistency in your customer interactions.

Having said that, Auto Reply goes beyond efficiency. It also helps you discover valuable data for informed decisions:

**Track Ad Performances:** Integrate Auto Reply with your advertising campaigns (like Facebook Click-to-Chat Ads) to identify the most effective keywords that generate leads for your business.

On top of that, we have optimised this feature so you will be able to:

* View reports for your Auto Reply groups
* Have a preview of your settings so that you can ensure that you have selected the correct response content during setup.

Ready to use Auto Reply and transform your customer journey? Let's dive into the simple setup process in the next section!