Cart Remarketing | Message Configuration
Recover carts through setting up personalised messages.
Cart Message: Data and Setup
This section provides an overview of your cart message performance data and where you can set up or edit your Cart Message.
Here is a breakdown of the available data:
Message: Total number of cart message configurations you have created.
Status: Whether each message configuration is currently enabled or disabled.
Sent: The total number of times each cart message was sent.
Click-Through Rate (CTR)/No. of Clicks: Percentage of recipients who clicked on a link within your cart message.
Orders: The number of orders directly attributed to clicks from your cart messages.
Revenue: Total dollar amount of revenue generated from orders linked to cart message clicks.
Conversion Rate: Percentage of message recipients who clicked on a link and ultimately completed an order.
To begin the Cart Message set-up process, click on the "Edit" button located to the right of this section. You can also switch to this tab by clicking on the section after configuring your Binding Pop-Up Message:
Upon configuring this section, you can send automated messages to prompt your customers about forgotten items left in their carts.
The following sub-sections are the guides on how to configure the Cart messages according to their respective channels:
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