> For the complete documentation index, see [llms.txt](https://docs.omnichat.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.omnichat.ai/en/features/broadcast-2.0/broadcast-configuration.md).

# Broadcast Configuration

### **Tailor Your Broadcast Strategy:** 

* [**Use Audience Segmentation**](/en/features/broadcast-2.0/broadcast-configuration/use-audience-segmentation-add-on-feature.md) (add-on feature; please refer to Audience Segmentation (Add-on) for detailed introduction).
  * **Benefit:** This feature allows brands to save frequently used conditions and quickly apply them to broadcast campaigns.
* [**Custom Conditions**](https://en-docs.omnichat.ai/features/broadcast-2.0/broadcast-configuration/custom-conditions)**:** Target specific audience segments based on their data for a personalized approach.
  * **Benefit:** Custom Conditions allow you to send pre-designed messages to a specific audience group. This streamlines your communication process and ensures efficient delivery without compromising reach within your target segment.
* [**Broadcast by CSV:**](https://en-docs.omnichat.ai/features/broadcast-2.0/broadcast-configuration/broadcast-by-csv) Upload a CSV file containing your contacts for bulk broadcasts.
  * **Benefit:** Broadcast by CSV offers a scalable solution for reaching a large audience. Upload your CSV and deliver your message efficiently. While the core message structure remains consistent, you can personalize certain elements (depending on the channel). This adds a touch of personalization without compromising on speed and scalability.
* [**Broadcast by Facebook Marketing Audience**](/en/features/broadcast-2.0/broadcast-configuration/broadcast-by-facebook-marketing-audience-coming-soon.md) (Coming soon)
  * **Benefit:** By using paid Facebook Marketing Messages, brands can re-reach potential customers on Messenger to increase engagement and recover inactive users.